LookSmart Hit With Potential Class Action Lawsuit Over Submission Program

By Danny Sullivan, Editor
The Search Engine Report, June 3, 2002

A proposed class action lawsuit claiming breach of contract, fraudulent business practices and misleading advertising has been filed against LookSmart over a recent change in how the company sells some of its commercial web site listings.

"LookSmart offered one thing to a lot of small businesses and signed a contract and unilaterally changed the program," said the lead attorney behind the case, Jeffrey L. Fazio, of Hancock Rothert & Bunshoft.

In April, LookSmart moved thousands of companies that previously had paid a one-time submission fee into a new cost-per-click listing program. Companies who refuse to pay the new, continuing fees risk being delisted when free credit given to them by LookSmart in association with the switchover runs out.

Click here to read the rest of this article

Back to HomePage

Visit Our Web Hosting Portal @
Webhostingforidiots.com